StoreFront Overview

The image below represents how a Storefront might look once it is fully set up. Keep in mind that this example is using the template that comes by default. Each feature that is being called out has a "tag" associated with it. These tags can be moved around within the html of each template offering you the capability to truly customize the layout for each.

( 1 ) Storefront Template - Sellers can choose from any number of Templates. This Example Storefront happens to be using the default Storefront Template.

( 2 ) Seller's Logo - Sellers can upload their own logo to personalize the Storefront.

( 3 ) Seller's Welcome Note - Sellers can upload their own slogan or welcome message if they desire.

( 4 ) Seller's Categories - Sellers can set up their own category structure specific to their Storefront. For example, if our main site has 30 categories, but the you only want to offer items two categories, you can simply set up only the two categories that you want. Then, when listing your items through the software's normal listing process, one of the selections will be to choose the "Storefront Category" that the item will be placed within.

( 5 ) Seller's Pages - Sellers can create extra pages within their Storefront to provide additional information to their visitors. For instance, you could create an "About Us" page or a "Terms & Conditions" page if you want to.

( 6 ) Seller's Newsletter Signup - Sellers can offer the ability for site visitors to subscribe to their "newsletter" by having the visitor submit their email address. Each "newsletter" that the seller sends out is recorded for later recall if they wish. All subscribers are recorded in the Seller's Storefront Manager tool.

( 7 ) Storefront Browsing - Visitors will browse the Seller's Storefront just as if they were browsing the main site, except that they will only see listings for that particular Seller. You will also notice that columns are sortable as well just as they are in the main site's browsing.

User Experience - Ordering a StoreFront Subscription

Users can order a Storefront Subscription through their "account information" page:



Sellers will see a "StoreFront Subscription Information" box at the bottom of their "account information" page:



After choosing the subscription period for your Storefront Subscription, your "Storefront URL" will then show up on your "account information" page. Sellers can post this link on their own website or other locations on the net:



Clicking the Storefront URL will take sellers to their Storefront which has the Storefront's default template assigned. If seller's already have "active listings" on the site, they will automatically show up within their Storefront. Sellers will also see the Storefront Manager displayed on the screen which is what they will use to set up their StoreFront:



User Experience - Setting up the StoreFront

The seller applies all settings to their Storefront through the Storefront Manager. The Storefront Manager is a tabbed floating window that can be dragged around on the screen by the seller. The window itself can also be minimized for easier viewing of the Storefront.


Categories Tab - This tab allows the Seller to set up a unique category structure that will be used within their own Storesront. So, if our main site has 30 categories, but they only offer items in 2 categories, their Storefront doesn't have to be cluttered with unused categories. The categories that they set up in their Storefront will also show up as an option during the Listing Process. They will first choose the main site's category that their item will be placed in. Then they will choose their Storefront's category where the item will placed:



Pages Tab - This tab gives the seller an opportunity to add unique pages for their Storefront. They may want to create an "About Us" page, or a page to discuss their "Seller's Terms":



Once a page has been added, the seller can then edit the page with the appropriate content that they want to display. One of the tools on this tab is the WYSIWYG (What You See Is What You Get) Editor that allows the seller to apply custom colors and fonts to their pages:



Display Settings Tab - This tab offers the seller a chance to really customize their Storefront. They can upload their Logo and a Welcome Note if they wish to. The "Logo" and "Welcome Note" will show up wherever you have inserted the "tag" for each within the Storefront template they choose. This is also where they can turn their Storefront "on" and "off". By default, the Storefront is turned "off" so that they can set it up the way they want it prior to going "live" with the Storefront.



News Letter Tab - This tab allows the seller to set up, maintain, and send out their own newsletters. Their main Storefront Page has a "New Letter" sign up form for visitors to subscribe to that seller's newsletter.



Subscribers Tab - This tab displays a list of the current subscribers in the system who have signed up for the Storefront's News Letter.




Traffic Reports Tab - This tab allows the seller to keep track of the number of visitors that have visited their Storefront.